Lee Broom’s New OBSERVATORY Collection
Now available at LightForm across Canada
Lee Broom stands among an installation of his new Aurora chandeliers
For Milan Design Week, April 2018, critically-acclaimed global design brand Lee Broom unveiled OBSERVATORY. It was the first of a three-phase launch of new lighting collections for 2018. Lee Broom’s lighting collections are now available at LightForm lighting showrooms across Canada. Visit our Toronto lighting showroom to see his lighting on display.
Following Lee Broom’s milestone 10-year anniversary in 2017, this year’s launches refocus on lighting, for which the brand is renowned. Revealing seven new lighting products, OBSERVATORY is Lee Broom’s most progressive work to date. It includes new stellar-inspired designs that play with proportions of vertical and horizontal space, sculptural, spherical form, and the refraction and reflection of light. OBSERVATORY includes five new lighting collections: Eclipse, Orion, Aurora, Lens Flair, and Tidal. All save Aurora and Tidal are now on display in LightForm’s Toronto showroom and coming soon to our Vancouver showroom.
The new Lens Flair pendant, part of Lee Broom’s OBSERVATORY collection, on display in LightForm Toronto
OBSERVATORY uses new technology within the collection featuring LED lighting systems and bulbs custom-designed and developed in-house by Lee Broom. Displaying new finishes such as polished chrome, and new interpretations of materials used in past collections, OBSERVATORY marks a new direction for Lee Broom.
In a significant departure from the conventional design week model of previewing new designs several months before they go on sale, products from OBSERVATORY are available to purchase immediately in-store at LightForm and online, offering customers instant access to the show and the collection.
E C L I P S E
Eclipse, which incorporates three of the seven new pieces to be released, is celestial in both its name and inspiration. Mirror-polished chrome and acrylic discs interact, dissect and obscure, which both eclipses and reveals its illumination to the viewer at the same time.
Available as a single pendant light, chandelier, table lamp, and wall/ceiling light, Eclipse has a sculptural silhouette with a mobile-like quality that changes at every angle. Using the refractive properties of an etched 10mm solid acrylic core and in-house designed concealed LED technology to create a diffused halo, the design highlights Lee Broom’s technical craftsmanship and innovation with his signature mix of classicism and modernity.
Eclipse won the Best of NYCxDesign Award 2018, a top honour awarded by Interior Design Magazine and ICFF.
Eclipse Wall Light shown as a wall light from different angles
O R I O N
Orion comprises simple modular tube lights with opposing opaque and solid polished gold spheres which connect and expand horizontally and vertically. This allows you to create a bespoke constellation of light. Orion was an NYCxDesign Best Pendant 2018 Honoree.
Orion can be hung vertically or horizontally to create a unique constellation of light.
A U R O R A
A scalable chandelier ranging from a 32cm diameter to a 108cm diameter (12 5⁄8” to 42 1⁄2”), Aurora is a chandelier of infinite adaptations which projects layers of ethereal rings of light created from linear LED light.
Aurora will be available to order early December 2018.
T I D A L
Tidal is a polished chrome and opaque acrylic table lamp formed from two balancing hemispheres that appear to be pulled apart by an unseen gravitational force.
Lee Broom said: “This new collection has been a fascinating journey for me. I wanted to create a celestial collection of sculptural lighting which is progressive and experimental using the latest LED technology. Lighting is a fundamental part of my ethos as a designer and will always play a leading role in my work.”
Inspired by telescopic lenses and the art of horizontal and vertical refractions, Lens Flair is a piece of two halves, seamlessly combining the solid and the transparent. A detailed cross-cut lens emits a soft deflected light, which is juxtaposed by contemporary solid casing in brushed brass or matte black finishes.
The beautiful new piece is available as a Pendant Light and Table Lamp, measuring 40 centimetres in diameter. Lens Flair makes a bold statement by itself, or multiple pendants can be hung to create a celestial installation.
T H E E X H I B I T I O N
OBSERVATORY was presented in the heart of Milan’s Brera Design District in a 250-square metre gallery style exhibition space from April 17-22, 2018.
The minimalist presentation designed by Lee Broom allowed the new lighting designs to take centre stage, drawing the viewers to observe the culmination of a collection which was two years in the making. Visitors to the show are able to interact with the designs closer than ever before as they explore the visual illumination experience.
OBSERVATORY will be presented as a trilogy of shows, in addition to a North American tour, which made its Canadian debut in our Toronto lighting showroom May 24. Lee joined us to chat with Azure Editor in Chief Catherine Osborne about his career and new collection. See pictures from that event here.
About Lee Broom
We recently sat down with Lee to learn more about his newest collections, what he’s learned over a decade in design, and what he’s keen to tackle next. Read that interview here.
Learn more about Lee Broom’s lighting collections on our website.